Media holding firm and esports match organiser WePlay Holding has introduced a partnership with power drinks model Monster Power.
In consequence, Monster Power has been named the official associate for the Russian broadcast of the BLAST Premier: Fall Season 2021.
RELATED: BLAST names WePlay Esports as CIS broadcast partner
Yuliya Kovalenko, Advertising Supervisor at Monster Power Ukraine, spoke on the announcement in a launch: “At Monster Power we’re set to Gas Players Worldwide. Placing a cope with WePlay Holding is a good leap to serve our mission domestically and at CIS area at massive, preserving a strong pleasure degree of our followers over right here.
“We’re all the time trying to unlock one of the best in school person experiences for the Monster fam and gaming group and we now have a powerful perception there’s no higher associate than WePlay to ship it! Can’t wait to see what’s coming subsequent for us already – let’s Unleash this Gaming Beast in Ukraine and CIS! Go go go!”
The 2021 Fall Season of BLAST Premier runs from September sixteenth to twenty sixth. The worldwide CS:GO competitors incorporates a $1,737,000 (~£1,27m) shared prize pool.
Along with WePlay, Monster Power has additionally entered into partnerships with the likes of ESL Gaming, Evil Geniuses and Wolves Esports.
RELATED: BLAST Premier expands into Israel with broadcast deal
Anton Bogushev, Partnership and Gross sales Lead at WePlay Holding, commented: “I’m trying ahead to the activations made potential along with such a youthful model.
“I’m assured that along with Monster Power, we will set new data and hold the Blast Premier Russian-speaking viewers energised.”
Esports Insider says: The announcement comes shortly after WePlay Holding obtained the Russian language media rights to broadcast BLAST’s remaining occasions in 2021 and the complete 2022 season. WePlay is a powerful associate to ship content material inside the CIS area and its selection of companions is proof of that.
